Case study: Penny Adair PR
Sometimes you just need to freshen up. You a feeling that you're no longer looking as good as you are! Things are moving faster, you want to keep pace, but your business does not need to look like Pixar.
Background
Penny Adair PR has built an excellent reputation over some twenty years, working with big brands like Thatchers Cider. Having decided to incorporate her business into a company, Penny was looking for a re-fresh and certainly a website that would put her in control of the Company’s on-line presence. Something clear and simple to reflect how the company does business - no fuss, just as things are.
In-Text Design’s Involvement
Penny knew of In-Text Design through her networks; people she had worked with in a previous life. She asked us to update her brand, create a new website and produce stationery and business cards that would truly reflect how well the Company served its clients.
In-Text Design’s Solution
- Designing a brand that will work across all media and business stationery that reflects the true professionalism of the Company
- Designing and building a web site that Penny could maintain and control herself; no need to wait for others to help – critical in a fast-moving environment, where today’s news quickly becomes yesterday’s.